Indie Beauty Expo 2019 / by Cinthia Contreras

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TOGETHER — WE ARE INDIE BEAUTY 

INDIE BRANDS ARE AMONG THE FASTEST GROWING PRODUCT CATEGORIES. THEY HAVE BECOME A ‘MUST HAVE’ IN ALMOST EVERY RETAILER'S COLLECTION AND ARE NOW DIRECTLY INFLUENCING KEY TRENDS IN THEIR MARKETS.

IBE WAS FOUNDED TO SUPPORT THE GROWTH AND SUCCESS OF INDIE BRANDS AND THE ENTREPRENEURS BEHIND THEM.

IBE’s mission is to provide a platform to recognize, showcase and celebrate independent beauty brands and to support the growth and success of the entrepreneurs behind them.

I am a fan of learning about new innovative brands, organic, cruelty free and small brands lead by people who are passionate about their creations!

This expo is overwhelming at least for me, too many and booths to visit, so I limit myself to go to these ones:

KAKADU DREAM, is the modern, multidimensional, digital detox for skin- applied at night when skin repair and regeneration peaks and we receive active ingredients most readily.”

We often spend more time staring at screens than we do sleeping, and blue light emitted from our devices penetrate deeper than UV rays.

Blue light is a short, high-energy wavelength thought to accelerate the aging process by instigating micro-inflammation, free radicals, pigmentation and moisture loss.

Vitamin C is the over-arching savior of digitally stressed skin. In addition to Kakadu plum, each product features a complex of anti-inflammatory, collagen boosting, barrier strengthening and hydrating ingredients.

MOON MOTHER HEMP, At Moon Mother Hemp Company we are committed to providing the highest quality and purest CBD wellness products possible. Our full spectrum hemp oil supplements and botanicals are made from USDA certified organic hemp grown in Colorado. Every ingredient in our tinctures and topicals is organic and carefully selected to support healing and wellbeing for body and mind. We are committed to organic, sustainable and environmentally responsible farming practices. We ensure product quality by overseeing each stage of growth and production from seed to sale.

ASUTRA, When you want to refresh your mind, re-energize your body, or replenish your soul, Asutra has over 50 organic and natural products – from skin care, body scrubs and soaks, aromatherapy, to pain relief – so you can care for yourself the way you want.

All natural, organic ingredients

Your wellness is in our hands. Organic plants, minerals, and essential oils are in there for a reason.

MAGIC MUD, Activated charcoal natural whitening toothpaste and personal care products. Backed by science. Whiter teeth in 2-weeks, or less.

IBY BEAUTY, (pronounced I.B.Y.) is a lifestyle cosmetic brand created in sunny Los Angeles, CA. Here at IBY, we take inspiration from you, beauty fans who love to create, explore, and live life colorfully. A small diverse team of beauty lovers ourselves, we believe in a community built by kindness, confidence and the power of makeup. We encourage self-expression and believe in redefining beauty standards with cruelty-free products that won’t break the bank. We are eager to learn more about you, and create beautiful things together.

 #inspiredbyyou